{"id":39586,"date":"2026-06-06T09:00:05","date_gmt":"2026-06-06T05:00:05","guid":{"rendered":"https:\/\/www.lagazette-mag.io\/?p=39586"},"modified":"2026-06-06T09:00:05","modified_gmt":"2026-06-06T05:00:05","slug":"mycar-mu-the-reference-automotive-platform","status":"publish","type":"post","link":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/","title":{"rendered":"mycar.mu, the reference automotive platform"},"content":{"rendered":"<p class=\"p1\"><b>In 2014, Starting Gate Ltd&#8217;s launch of mycar.mu revolutionized vehicle sales, which until then had been largely driven by word-of-mouth and paper classifieds. Through its platform, it digitized and structured a then fragmented market. <\/b> <em>Eug\u00e9nie Sauzier-de Rosnay<\/em><\/p>\n<p class=\"p1\">It all started with the ambition of making it easier for buyers and sellers to get in touch with each other, while at the same time providing greater clarity. Twelve years later, the site boasts more than 2,000 online ads and some 200,000 monthly visits, making it an essential channel for any automotive transaction. <span class=\"Apple-converted-space\">  <\/span>&#8220;This has improved price transparency, reduced sales lead times and professionalized industry practices,&#8221; emphasizes Mathieu Jullienne, Manager of Starting Gate Ltd.<\/p>\n<p class=\"p1\">More than just a platform, mycar.mu is also constantly betting on innovation, as evidenced by its latest tool: the Mycarculator. &#8220;This tool estimates the value of used vehicles based on data collected since 2014, enriched by a <i>machine learning<\/i> model, generating depreciation curves by make and model,&#8221; he explains. A trajectory guided by the constant desire to offer an ever more complete experience!  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2014, Starting Gate Ltd&#8217;s launch of mycar.mu revolutionized vehicle sales, which until then had been largely driven by word-of-mouth and paper classifieds. Through its platform, it digitized and structured a then fragmented market. Eug\u00e9nie Sauzier-de Rosnay It all started with the ambition of making it easier for buyers and sellers to get in touch [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":39588,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1764],"tags":[],"class_list":["post-39586","post","type-post","status-publish","format-standard","has-post-thumbnail","category-automotive"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Eug\u00e9nie Sauzier-de Rosnay\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"La Gazette Mag\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"mycar.mu, the reference automotive platform\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.lagazette-mag.io\/wp-content\/uploads\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.lagazette-mag.io\/wp-content\/uploads\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1260\" \/>\n\t\t<meta property=\"og:image:height\" content=\"1746\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-06-06T05:00:05+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-06-06T05:00:05+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/lagazettemagoceanindien\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"mycar.mu, the reference automotive platform\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.lagazette-mag.io\/wp-content\/uploads\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#article\",\"name\":\"mycar.mu, the reference automotive platform\",\"headline\":\"mycar.mu, the reference automotive platform\",\"author\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/author\\\/eugenie\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.lagazette-mag.io\\\/wp-content\\\/uploads\\\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg\",\"width\":1260,\"height\":1746},\"datePublished\":\"2026-06-06T09:00:05+04:00\",\"dateModified\":\"2026-06-06T09:00:05+04:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#webpage\"},\"articleSection\":\"Automotive, Facultatif\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/category\\\/automotive\\\/#listItem\",\"name\":\"Automotive\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/category\\\/automotive\\\/#listItem\",\"position\":2,\"name\":\"Automotive\",\"item\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/category\\\/automotive\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#listItem\",\"name\":\"mycar.mu, the reference automotive platform\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#listItem\",\"position\":3,\"name\":\"mycar.mu, the reference automotive platform\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/category\\\/automotive\\\/#listItem\",\"name\":\"Automotive\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/#organization\",\"name\":\"La Gazette Mag\",\"description\":\"Le Mensuel Gratuit de l'oc\\u00e9an indien\",\"url\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/\",\"telephone\":\"+23059757222\",\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/lagazettemagoceanindien\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/author\\\/eugenie\\\/#author\",\"url\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/author\\\/eugenie\\\/\",\"name\":\"Eug\\u00e9nie Sauzier-de Rosnay\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/97bbb5d3785ae0fbd862bb0425e7281fac8919e03ee76961d3da904dfa4e8d11?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Eug\\u00e9nie Sauzier-de Rosnay\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#webpage\",\"url\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/\",\"name\":\"mycar.mu, the reference automotive platform\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/author\\\/eugenie\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/author\\\/eugenie\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.lagazette-mag.io\\\/wp-content\\\/uploads\\\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#mainImage\",\"width\":1260,\"height\":1746},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/mycar-mu-the-reference-automotive-platform\\\/#mainImage\"},\"datePublished\":\"2026-06-06T09:00:05+04:00\",\"dateModified\":\"2026-06-06T09:00:05+04:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/\",\"name\":\"La Gazette Mag\",\"description\":\"Le Mensuel Gratuit de l'oc\\u00e9an indien\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.lagazette-mag.io\\\/en\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"mycar.mu, the reference automotive platform","description":"","canonical_url":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#article","name":"mycar.mu, the reference automotive platform","headline":"mycar.mu, the reference automotive platform","author":{"@id":"https:\/\/www.lagazette-mag.io\/en\/author\/eugenie\/#author"},"publisher":{"@id":"https:\/\/www.lagazette-mag.io\/en\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/www.lagazette-mag.io\/wp-content\/uploads\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg","width":1260,"height":1746},"datePublished":"2026-06-06T09:00:05+04:00","dateModified":"2026-06-06T09:00:05+04:00","inLanguage":"en-US","mainEntityOfPage":{"@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#webpage"},"isPartOf":{"@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#webpage"},"articleSection":"Automotive, Facultatif"},{"@type":"BreadcrumbList","@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.lagazette-mag.io\/en\/#listItem","position":1,"name":"Home","item":"https:\/\/www.lagazette-mag.io\/en\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.lagazette-mag.io\/en\/category\/automotive\/#listItem","name":"Automotive"}},{"@type":"ListItem","@id":"https:\/\/www.lagazette-mag.io\/en\/category\/automotive\/#listItem","position":2,"name":"Automotive","item":"https:\/\/www.lagazette-mag.io\/en\/category\/automotive\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#listItem","name":"mycar.mu, the reference automotive platform"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.lagazette-mag.io\/en\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#listItem","position":3,"name":"mycar.mu, the reference automotive platform","previousItem":{"@type":"ListItem","@id":"https:\/\/www.lagazette-mag.io\/en\/category\/automotive\/#listItem","name":"Automotive"}}]},{"@type":"Organization","@id":"https:\/\/www.lagazette-mag.io\/en\/#organization","name":"La Gazette Mag","description":"Le Mensuel Gratuit de l'oc\u00e9an indien","url":"https:\/\/www.lagazette-mag.io\/en\/","telephone":"+23059757222","sameAs":["https:\/\/www.facebook.com\/lagazettemagoceanindien"]},{"@type":"Person","@id":"https:\/\/www.lagazette-mag.io\/en\/author\/eugenie\/#author","url":"https:\/\/www.lagazette-mag.io\/en\/author\/eugenie\/","name":"Eug\u00e9nie Sauzier-de Rosnay","image":{"@type":"ImageObject","@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/97bbb5d3785ae0fbd862bb0425e7281fac8919e03ee76961d3da904dfa4e8d11?s=96&d=mm&r=g","width":96,"height":96,"caption":"Eug\u00e9nie Sauzier-de Rosnay"}},{"@type":"WebPage","@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#webpage","url":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/","name":"mycar.mu, the reference automotive platform","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/www.lagazette-mag.io\/en\/#website"},"breadcrumb":{"@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#breadcrumblist"},"author":{"@id":"https:\/\/www.lagazette-mag.io\/en\/author\/eugenie\/#author"},"creator":{"@id":"https:\/\/www.lagazette-mag.io\/en\/author\/eugenie\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/www.lagazette-mag.io\/wp-content\/uploads\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg","@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#mainImage","width":1260,"height":1746},"primaryImageOfPage":{"@id":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/#mainImage"},"datePublished":"2026-06-06T09:00:05+04:00","dateModified":"2026-06-06T09:00:05+04:00"},{"@type":"WebSite","@id":"https:\/\/www.lagazette-mag.io\/en\/#website","url":"https:\/\/www.lagazette-mag.io\/en\/","name":"La Gazette Mag","description":"Le Mensuel Gratuit de l'oc\u00e9an indien","inLanguage":"en-US","publisher":{"@id":"https:\/\/www.lagazette-mag.io\/en\/#organization"}}]},"og:locale":"en_US","og:site_name":"La Gazette Mag","og:type":"article","og:title":"mycar.mu, the reference automotive platform","og:url":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/","og:image":"https:\/\/www.lagazette-mag.io\/wp-content\/uploads\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg","og:image:secure_url":"https:\/\/www.lagazette-mag.io\/wp-content\/uploads\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg","og:image:width":1260,"og:image:height":1746,"article:published_time":"2026-06-06T05:00:05+00:00","article:modified_time":"2026-06-06T05:00:05+00:00","article:publisher":"https:\/\/www.facebook.com\/lagazettemagoceanindien","twitter:card":"summary","twitter:title":"mycar.mu, the reference automotive platform","twitter:image":"https:\/\/www.lagazette-mag.io\/wp-content\/uploads\/My-Car-Ad-Advert-March-2026-105-x-148mm-Portrait-copy.jpg"},"aioseo_meta_data":{"post_id":"39586","title":null,"description":null,"keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"Article","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":{"faqs":[],"keyPoints":[],"schemas":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2026-05-20 19:51:02","updated":"2026-06-06 05:47:59","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.lagazette-mag.io\/en\/\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.lagazette-mag.io\/en\/category\/automotive\/\" title=\"Automotive\">Automotive<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tmycar.mu, the reference automotive platform\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.lagazette-mag.io\/en\/"},{"label":"Automotive","link":"https:\/\/www.lagazette-mag.io\/en\/category\/automotive\/"},{"label":"mycar.mu, the reference automotive platform","link":"https:\/\/www.lagazette-mag.io\/en\/mycar-mu-the-reference-automotive-platform\/"}],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/posts\/39586","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/comments?post=39586"}],"version-history":[{"count":0,"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/posts\/39586\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/media\/39588"}],"wp:attachment":[{"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/media?parent=39586"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/categories?post=39586"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lagazette-mag.io\/en\/wp-json\/wp\/v2\/tags?post=39586"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}